About Me
So who ta heck am I anyway? Well, i’ve been marketing online successfully since 2000, and full time since 2001. I am an avid AdWords user and a former VIP Coach at ppcclassroom.com. I am married and have a 3 and a half year old son who wrecks my office everyday.
I had a rough start though. In 1998 I injured my back and was told I would never work again. As you can imagine, I didn’t take this news too well. That’s when I started reading about this thing called “internet marketing”. I also went to college as well to further my education and get back to work… Little did I know that internet marketing was going to be the REAL answer for me.
I already had some background in computers and html (minimal) so I started reading books about internet marketing and building sites with affiliate offers embedded in them. My first check was around $1400 and I remember when it came at the post office like it was yesterday.
By 2001 I was earning a full-time income online, and no longer disabled. In 2005 I started with Google AdWords and added this new revenue stream to my income.
I have been a member of Perry Marshall’s mastermind group for several years and have had several one on one sessions with Perry, and his right hand man Bryan Todd.
I also honed my split testing and keyword analyzation skills by working with Dr. Glen Livingstion.
I am now a Google AdWords Professional and a VIP coach at PPC Classroom. I recently worked with Amit Mehta and 3 other coaches at the PPC Classroom Boston workshop consulting over 30 students from all over the world on how they could take their online businesses to the next level with PPC marketing.
I continue to use organic SEO and AdWords and hope to be able to help you with my insights.
Feel free to contact me anytime!




I was a student of Peter’s in the Boston workshop and as a newbie I can tell you he was nothing short of fantastic. He helped my partner and I through the keyword selection process and made our experience truly inspiring. Our campaign had a high ctr, a sale in 3 days and that is no chicken feed….
Content is the next step and there is no better person to go to than Peter and this blog…so go for it …I am!!!
Claude Pelanne
Claude,
I am truly humbled by your gracious comment. I have to tell you that it was a real honor to meet you and your partner, and to get the opportunity to help you both during the workshop. I look forward to working with you more in the future, and get you going with content network success
Peter
I was also a student of Peter at the Boston workshop a few weeks ago. To be honest…
Peter is a really great guy, warm (he REALLY wants you to succeed) and very patient. He knows what he is talking about.
His expertise on the content network is worth GOLD and he is not afraid of sharing his knowledge with us. He’s the kind of person who gives you that extra bit of information. His tips on the content network are taking my business and me to the next level.
Although I just found out about his blog, I highly recommend reading it. He teaches things here for free, where you normally would have to be a paid vip member at PPC Classroom, to get this kind of information.
I’m looking forward to more posts from him. Good job Peter!
Rob Willems.
Rob,
Let me first say you don’t know how much it means to hear your comments. It was truly a pleasure working with you, and it is very rewarding to me knowing that my knowledge is helping you succeeed.
I wish you much success and look forward to working with you, in the present, and in the future!
Peter
I too attended the Boston Workshop and had the pleasure of meeting Peter, and actually his little boy and wife in the lobby of the hotel. Kids are great aren’t they.
I really don’t have much to add that hasn’t been already said. He was beyond warm, sincere and truly is a man whom is interested in helping people with no ulterior motives. Truly he is one of the nicest guys I have ever met. Not to mention he knows his stuff. I am really looking forward to following your blog, it will no doubt be an incredible resource.
Jason
Jason,
Wow thank you so much for the kind words
It was a great pleasure meeting you and I certainly hope I added at least a little something to your growing arsenal of PPC and marketing knowledge.
I truly wish you all the best and glad you are following my sub-par attempts at video creation
take care,
Peter
Dear Peter,
I want to know how can join the PPC classroom 3.0 through you and how to get the bonus from you?
Best regards,
Simon
Hi Simon!
Just clear your cookies on your browser, and join through this link:
http://www.vtmarketer.com/ppcclassroom.php
Then just send me an email through the contact me link up top and i’ll hook you up with access to affcoaches:-)
Many thanks Simon!
Peter
Whats your keyword approach to launching a campaign? Do you have more success with Glen Livingston’s approach where you only bid on a limited amount of keywords or with Amit’s method where you systematically bid on as much keywords as you can for that given niche?